An Integrated Approach to Communication Theory and Research by Don W. Stacks, Michael B. Salwen

By Don W. Stacks, Michael B. Salwen

This quantity presents an outline of communique study, offering theoretical insurance of the large scope of communique research in addition to integrating thought with research. To explicate the mixing approach, the bankruptcy individuals -- specialists of their respective components -- provide samples within the kind of hypothetical stories, released experiences, or unpublished learn, displaying how concept and study are built-in of their specific fields. The ebook will entice graduate scholars and college participants who need a thorough review of not just the sector, but in addition pattern study stemming from its quite a few part parts.  

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J'ai alors cherché dans le deuxième volet, celui du monde urbain, l'évocation photographique et textuelle des hantises et des angoisses. L'omniprésence du réseau hydroélectrique, l'héroïsation des monteurs de ligne, l'édification d'André Caillé au rang de patriarche et celle du premier ministre Lucien Bouchard à celui d'adjuvant du précédent, tous deux assumant l'image archaïque des père et mère autoritaires et bienveillants, impose une première déduction : bien au-delà de la nature, l'attaque a porté contre un produit de l'industrie humaine, à savoir l'électricité.

Il faut cependant que cette pluralité des messages évite d'engendrer la confusion lorsqu'elle porte sur des informations concernant la sécurité ou la survie des populations touchées par une crise. 27. Harry Abravanel, « Le caractère idéologique de la conception stratégique », La culture organisationnelle, Montréal, G. Morin Éditeur, 1988. 28. Ce qu'Isabelle Gusse qualifie de « communication plurielle », p. 183. 29. Jacques Ellul, Propagande, op. , p. 259. © 1999 – Presses de l’Université du Québec Édifice Le Delta I, 2875, boul.

Qualifié de véritable « debriefing social39 », ce colloque a joué le rôle d'épilogue à la crise vécue lors de la tempête du verglas au Québec, à l'hiver 1998. En permettant à plusieurs centaines de personnes de participer à ce forum de discussion, un effort de concertation a été fait pour que soient mieux préparées les interventions de communication lors de prochaines crises. On se rend compte cependant qu'il est facile de prôner la rationalité et l'efficacité lors d'une crise, tant que celle-ci ne nous touche pas directement.

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